How the iPad Helps Mobile Ad Firms — and Hurts Traditonal Online Advertisers

Mobile marketers are wasting no time trying to cash in on the iPad hype. Jumptap this morning crowed that it was the first to offer a mobile ad solution for Apple’s new tablet[...]Mobile marketers are wasting no time trying to cash in on the iPad hype. Jumptap this morning crowed that it was the first to offer a mobile ad solution for Apple’s new tablet, and Motally is extending its analytics offering to support the gadget. The early moves indicate that the iPad will be a battleground between the pure-play mobile advertisers and traditional Internet ad firms. And the lack of Flash support on the iPad tilts the field heavily in favor of the mobile guys. It’s an easy move for mobile advertising firms to embrace the iPad

The full post can be found on GigaOm