Ski resorts busted by iPhone app

Want to see past a ski resort’s lies? There’s an app for that. The iPhone’s ability to track snowfall at ski resorts has been well publicized[...]Want to see past a ski resort’s lies? There’s an app for that. The iPhone’s ability to track snowfall at ski resorts has been well publicized (it even showed up in an official Apple commercial ), but apparently there’s been an unintended consequence: ski resorts are actually losing money. The UK’s Globe and Mail reports that before iPhones existed , people would just call up to the slopes to ask them if there was snow on the trails — and the ski resorts would more often than not reply that there was, in order to pull in some more weekend customers.

The full post can be found on TAUW